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Archive for the ‘pagerank’ Category

Conversions

Monday, July 14th, 2008

For most SEO professionals a conversion is closer to a click-through than it is a transaction. The whole purpose of SEO for most businesses is to increase business by increasing exposure. Exposure is the easy part. Business is not. I frequently have people contact me regarding SEO and tell me they have to have a PR of 5 or they need 10000 visitors a week or some unattached number and I usually ask, “why?” And…

there is a long pause…..

uh….I don’t know

That’s the usual answer. Go ahead…try googling “running shoes”...